Not a presentation the group sits and listens to, but tasting with tasks attached. We bring the beer, the glasses and the host.
A beer tasting falls flat as soon as it becomes a monologue. Someone talks about yeast and hops, the group nods, and after the third glass half of them are talking about something else. That's not down to a lack of interest but to the format: there is nothing to do except listen and swallow.
That is why we attach tasks to it. Teams write down what they think they taste, guess the style, and earn points. That gets people talking to each other instead of looking to the front, and even someone who knows nothing about beer has something to say.
Teams receive unlabelled glasses and have to work out the style. Nobody knows for certain, so even those who know a lot about beer have to discuss it.
Individual scents without the beer. This is the round with the most laughter, because guessing works just as well as knowing.
Teams estimate the alcohol percentage or the country of origin and stake points on their answer. That keeps the standings open until the end.
Beer paired with a snack, and the question of which combination works best. A good bridge to the food that comes afterwards.
A beer tasting suits a group that starts the evening seated. Staff evenings, clubs, groups of friends and anniversaries come up most often. The ideal size is between ten and forty people, because then everyone still fits at a table where they can talk things through.
Above forty we split into more teams and bring in a second host, otherwise handing out takes longer than tasting. Below ten it becomes more informal, and then we often drop the score sheet.
A compact tasting starts at €195.
You can take part without drinking beer. The tasks are about smelling, recognising and reasoning, and everyone at the table can do that. We have alcohol-free options ready for anyone who prefers them, and they count towards the scores like any other.
A beer tasting needs tables where teams can sit, a tap or water supply nearby and a power socket. We bring the glasses, tasting sheets, the beer and the host. A hall, canteen or spacious meeting room is enough.
Allow an hour and a half to two hours for the tasting itself. It can be shorter if it is part of a longer evening, for example a block of three quarters of an hour before dinner. Longer rarely works, because tasting gets less sharp after about six beers.
A tasting and a quiz work well one after the other on the same evening. The tasting is the calmer first part in which people at the table get going, and the quiz afterwards picks up the pace. We match the length of both so the evening doesn't overrun.
Interested in a beer tasting? Fill in the short form and we'll send a price estimate within 1 working day.
Tell us the date, the group size and the space you have, and we'll send a proposal.